ICCO SUMMIT
ICCO GLOBAL SUMMIT 2006


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Home > Programme > Tomorrow's Public Relations Firm: Capabilities and Services

TOMORROW'S PUBLIC RELATIONS FIRM: CAPABILITIES AND SERVICES

Given the changing face of communication and client expectations of the public relations firm - What will the new public relations firm look like? Will it matter whether you are global or local? What services will it offer? What will be the capabilities it will possess? We raise a mirror to ourselves as we prepare for the new future. Dialogue and discuss with the CEOs of top global public relations firms who amongst them have “been there and done that” many times over. They are at the forefront of defining the new public relations firm!

If you manage an office, country, or own a public relations firm any where in the world, you cannot miss this! A no-holds-barred panel discussion to be chaired by the Guru of public relations.

 

 
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